Managing PartnerRepute PR + Law
Member Since May 2022
Ryan Blanch's path to PR and crisis management was not a direct one. After devoting four years of his career to Big Law, he left to launch a white-collar criminal defense firm in New York city (and began referring to himself in the third person). He represented Wall Street firms and FINRA regulated professionals, hip-hop artists, C-Suiters and even an airline and a telecom company, in myriad investigations and cases running the gamut from insider trading, health care fraud and antitrust to FCPA probes and homicide cases. Invariably, Ryan's clients would inquire about restoring their, and their companies', reputations in the wake of the negative news cycle that followed their legal crisis and persisted long after the case had been resolved in their favor. For years the clients were directed to retain outside reputation management and PR agencies, to no avail. Hence, Repute PR was born, inside of the law firm's offices, out of necessity. Today, Repute PR and Repute Law collaborate toward the singular aim of combining legal muscle with reputation management savvy and PR flare, to launch and enhance brands and navigate crises on behalf of our clients.
Re-assess these key elements of digital marketing. With so many advertising options in today's digital world, how can marketing leaders determine the best bang for their buck? On top of figuring out a feasible return on an investment plan to meet company KPIs and create a loyal connection with the brand's target audience, the tides are quickly changing in the virtual marketing space. For example, stiffer government regulations are cracking down on the amount of access that a company may have to utilize certain data. Below, Fast Company Executive Board members are calling out 12 major risk factors that digital marketing executives are now facing and how to become better informed and prepared in promoting their business.
It's a new day in the workplace—with creative focus time increasing and mundane manual duties decreasing. As the benefits of artificial intelligence (AI) in the marketplace continue to evolve, more and more organizations are finally starting to see the light. Whether it's lightening the load for staff members who desire to focus on more meaningful assignments or it's developing a quicker strategy to turnaround data analysis results you're ready to discuss with the team, AI can serve a crucial purpose in helping the business to steadily move forward, improve customer satisfaction and revamp its image. Here, Fast Company Executive Board members weigh in on how their use of AI has help their companies spark innovation and improve business performance.
Here's how to humanize the funnel conversion rate and win at relationship building. Whether you are a seasoned business owner or just starting out in the market, it's important to realize that if you want your company to grow and have relevant longevity, you need to put the needs of potential and current customers first. It's not always about making a quick buck on the next sale or convincing your current clients to sign up for add-on products and services in the rush of the moment. Sometimes it's more appropriate to sit back and continue to get to know them even better. Figure out how best to find a solution that is the right fit for the client and not all about promoting how much your company can do for them. To help you begin an alternative approach to doing business and become more successful at retaining customers who may be willing to provide positive bonus referrals, 15 Fast Company Executive Board members chime in to share their best practices.
In times of crisis, legal and PR are playing two very different games. Your job is to force them to collaborate.
Repute PR + Law
Reputational PR in Complex Legal Environments and Times of Crisis REPUTE LAW + REPUTE PR Two companies. One Solution. Repute PR and Repute Law work in tandem to give you and your company the reputation you deserve and then keep it that way. Together they comprise the only dual Law & PR solution in existence for brand-creation, enhancement and protection. We focus on regulated markets and complex legal environments within the financial, legal and healthcare sectors. REPUTE PR: Reputation Management Public Relations Brand Protection Brand Enhancement Crisis Management -Media Relations -Narrative Correction -Vulnerability Audits -Social Media Response Team -Legal team coordination REPUTE LAW: Brand & Reputation Protection Internet Law Defamation Actions & Takedown Demand Letters Crisis Management: -Government Investigations -SEC Enforcement Actions -Defamation Actions -Corporate Malfeasance Allegations -#MeToo Claims Defense -Investor Complaints -Licensing / Ethics Panel Complaints -Cyber security breaches Representatives Clients: Real Estate Investment Fund Hedge Fund Wealth Management Teams CEO of Public tech company Medical clinic franchise Law Firm International Airline Fortune 500 Executive (Medical Sector) Investment Banking team Cybersecurity Firm Hedge Fund Principal