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Scott Brown

Former President & CEOCertinia (formerly FinancialForce)

San Francisco, CA

Member Since June 2022

Published content

Three reasons why service businesses struggle and what to do about it


There is no shortage of ways that service business management can fall short. But there are proven ways to overcome obstacles to success.

14 strategies to build client community engagement 

expert panel

Here's how business leaders are getting customers to participate and connect on a regular basis. Launching a viable company is not only about developing a quality brand of products and services, it's also about building long-lasting relationships with loyal clientele. But how can a business owner gain initial attraction from potential customers and partners in the marketplace that will enable their early establishment to grow?   Whether it's an online chance to stack up on reward incentives, or an in-person special event featuring a CEO AMA, the customers are sure to appreciate every opportunity to rub shoulders with the company's representatives, share their feedback on an added value item, and much more. To offer leaders and their teams some additional ways to keep the conversations going, below are 14 Fast company Executive Board members to share tips on what's been working for them.

Company details

Certinia (formerly FinancialForce)

Company bio

Certinia, formerly known as FinancialForce, delivers a Services-as-a-Business platform that powers and connects all aspects of services operations, from services estimation and delivery to customer success management and financial planning and accounting.