Skills
About
Tarek is a dynamic healthcare expert with a rich blend of business and clinical experience, passionately committed to transforming healthcare access and enhancing health literacy across the United States. His multifaceted career spans leadership roles that reflect his exceptional acumen in both the operational and strategic dimensions of the healthcare industry. Tarek has held pivotal positions, including Chief Operating Officer for a network of dermatology clinics, where he streamlined operations across multiple locations, enhancing efficiency and patient care. As a healthcare reimbursement consultant, he specialized in navigating the complexities of specialty medication coverage, earning recognition as a sought-after speaker on this critical topic. Tarek is also the founder of Smart Insurance Agents, a health insurance web broker agency that provides accessible insurance solutions to diverse communities. Additionally, through ZBIOME, a wellness and supplement company, he offers high-potency products such as probiotics and digestive enzymes at affordable prices. His pharmaceutical expertise is equally impressive, having served in executive roles focused on patient access, market access, and innovative care model development at a major pharmaceutical company. Academically, Tarek's credentials include a BS in Biology from North Park University, an MBA from Southern Illinois University, and an MPH from Northwestern University, reflecting a strong foundation in both the scientific and business aspects of healthcare. He is also a Certified Black Belt Lean Six Sigma professional, emphasizing his commitment to operational excellence and continuous improvement. Passionate about equitable healthcare, Tarek is dedicated to empowering individuals with the knowledge and resources needed to make informed healthcare decisions, striving to elevate health literacy nationwide.

Tarek El Ali
Published content

article
Apr 18, 2025
Through trial and error, I've developed what I call the "Trust Triangle" approach to building a sustainable probiotic business.

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A winning advertisement campaign is inclusive, trustworthy, and transparent. Although AI can streamline the content creation and design process for today's creative marketing teams, most would agree that a balance of augmented tools alongside human navigation is the best practice. But as AI continues to evolve, creatives must pay strict attention to the potential legal and ethical ramifications of misleading ad campaigns they present to the public. To help brand leaders and their teams remain on the right track, seven experts from the Fast Company Executive Board each weigh in on essential factors to consider when creating brand advertisements throughout the year.

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If you’re struggling to spot disengagement, these expert strategies from Fast Company Executive Board members will help you re-engage your team. It’s no secret that disengaged employees can quietly impact a workplace's overall productivity and morale. From missed deadlines to declining enthusiasm, recognizing the subtle signs of disengagement is often the first step toward addressing the issue. The challenge lies in identifying these red flags early and employing effective strategies to re-engage your team before the problem escalates. Below, Fast Company Executive Board members share practical tips for spotting disengagement and actionable solutions to cultivate a motivated and committed workforce. Whether you’re a manager, business owner, or team leader, their advice will help you create a workplace where everyone feels connected and empowered.

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Apply these best practices to expand the lifetime value of what customers have come to expect. Technology continues to be the solution to helping brands and their customers elevate their business and personal experiences. One key indicator to assessing a client's satisfaction with a particular device is to gain access to their existing daily habits and how the product impacts their life. Once that information is determined and measured through a combination of data analytics and real-time user feedback, the brand can work on modernizing its product to make it better. The most important predictor of satisfaction and long-term stickiness for devices such as wearables is how well they fit into existing lifestyles and habits. Careful assessment of the users' existing habits is essential. A device must not rely on the formation of new habits for success. Rather, it should make existing habits easier or automate as many steps as possible. Below, 12 experts from Fast Company Executive Board each offer one suggestion to help other brand leaders and creative UX designers adapt their product designs for new and evolving wearables, smart home devices, and other Internet of Things devices.

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Start with internal pilot projects and develop robust measurement systems to get the most out of AI while mitigating risks. Many companies are using AI to increase efficiency and reduce costs. However, because this technology is still evolving, it can create disruptions in your organization's culture and workflow if not used effectively. Below, members of Fast Company Executive Board share their tips for using AI to increase growth while managing the potential risks involved. With a well-planned approach that focuses on organizational goals and measurements for success, your company can leverage AI sustainably to support your team.
Company details
ZBIOME™
Company bio
ZBIOME™ was born from a passion for better health and a deep understanding of the microbiome’s impact on overall well-being. We are a team of healthcare professionals and scientists, frustrated by the lack of truly effective, high-quality probiotics in the market. We wanted to create a brand that not only delivers superior probiotic formulas but also educates and empowers individuals on their journey to gut health. Through extensive research, collaboration with top industry experts, and a commitment to integrity, ZBIOME™ was developed to help people feel their best from the inside out.