Skills
About
Tarek is a multifaceted healthcare expert with a robust business and clinical background, committed to transforming healthcare access and enhancing health literacy across the United States. With a career that spans various leadership roles, Tarek has consistently demonstrated exceptional acumen in both the operational and strategic aspects of the healthcare industry. In his career, Tarek has held pivotal positions, including serving as the Chief Operating Officer for a network of dermatology clinics, where he streamlined operations across multiple locations. He has also excelled as a healthcare reimbursement consultant, specializing in the complexities of specialty medication coverage, and have shared his insights as a sought-after speaker on this critical topic. As the founder of Smart Insurance Agents, a health insurance web broker agency, Tarek has been at the forefront of providing accessible health insurance solutions to diverse populations. His expertise further extends to the pharmaceutical industry, where he served as an Associate Director focused on patient access at a major pharmaceutical company. Academically, Tarek holds a BS in Biology from North Park University, an MBA from Southern Illinois University, and an MPH from Northwestern University, reflecting a strong foundation in both the scientific and business aspects of healthcare. Additionally, he is a Certified Black Belt Lean Six Sigma, underscoring his commitment to operational excellence and continuous improvement. Driven by a passion for equitable healthcare, Tarek is dedicated to leveling up health literacy in the United States, ensuring that everyone has the knowledge and resources to make informed healthcare decisions.

Tarek El Ali
Published content

expert panel
A winning advertisement campaign is inclusive, trustworthy, and transparent. Although AI can streamline the content creation and design process for today's creative marketing teams, most would agree that a balance of augmented tools alongside human navigation is the best practice. But as AI continues to evolve, creatives must pay strict attention to the potential legal and ethical ramifications of misleading ad campaigns they present to the public. To help brand leaders and their teams remain on the right track, seven experts from the Fast Company Executive Board each weigh in on essential factors to consider when creating brand advertisements throughout the year.

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If you’re struggling to spot disengagement, these expert strategies from Fast Company Executive Board members will help you re-engage your team. It’s no secret that disengaged employees can quietly impact a workplace's overall productivity and morale. From missed deadlines to declining enthusiasm, recognizing the subtle signs of disengagement is often the first step toward addressing the issue. The challenge lies in identifying these red flags early and employing effective strategies to re-engage your team before the problem escalates. Below, Fast Company Executive Board members share practical tips for spotting disengagement and actionable solutions to cultivate a motivated and committed workforce. Whether you’re a manager, business owner, or team leader, their advice will help you create a workplace where everyone feels connected and empowered.

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Apply these best practices to expand the lifetime value of what customers have come to expect. Technology continues to be the solution to helping brands and their customers elevate their business and personal experiences. One key indicator to assessing a client's satisfaction with a particular device is to gain access to their existing daily habits and how the product impacts their life. Once that information is determined and measured through a combination of data analytics and real-time user feedback, the brand can work on modernizing its product to make it better. The most important predictor of satisfaction and long-term stickiness for devices such as wearables is how well they fit into existing lifestyles and habits. Careful assessment of the users' existing habits is essential. A device must not rely on the formation of new habits for success. Rather, it should make existing habits easier or automate as many steps as possible. Below, 12 experts from Fast Company Executive Board each offer one suggestion to help other brand leaders and creative UX designers adapt their product designs for new and evolving wearables, smart home devices, and other Internet of Things devices.

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Start with internal pilot projects and develop robust measurement systems to get the most out of AI while mitigating risks. Many companies are using AI to increase efficiency and reduce costs. However, because this technology is still evolving, it can create disruptions in your organization's culture and workflow if not used effectively. Below, members of Fast Company Executive Board share their tips for using AI to increase growth while managing the potential risks involved. With a well-planned approach that focuses on organizational goals and measurements for success, your company can leverage AI sustainably to support your team.
Company details
ZBIOME™
Company bio
ZBIOME™ was born from a passion for better health and a deep understanding of the microbiome’s impact on overall well-being. We are a team of healthcare professionals and scientists, frustrated by the lack of truly effective, high-quality probiotics in the market. We wanted to create a brand that not only delivers superior probiotic formulas but also educates and empowers individuals on their journey to gut health. Through extensive research, collaboration with top industry experts, and a commitment to integrity, ZBIOME™ was developed to help people feel their best from the inside out.