Member Since October 2024
About
A Forbes-recognized global CMO and visionary CEO, Santhi drives sustainable, profitable growth through strategic leadership, innovation and operational excellence. With over 25 years of P&L leadership experience across at Ferrero, Hershey, Colgate-Palmolive, McCain and Walmart, Santhi excels at creating future-forward strategies, driving business transformation, building global brands and accelerating value creation for stakeholders. Santhi enjoys inspiring teams of 300+ across sales, marketing, innovation & operations to create a culture of. collaboration, entrepreneurship & execution excellence that delivers consistent results. As former Global Chief Marketing Officer at Hershey and Chief Commercial Officer at The Ferrero Group, with deep expertise in global operations, marketing, innovation, digital/AI transformation and M&A, Santhi is known for crafting enterprise growth strategies, building iconic brands globally, championing world-changing marketing campaigns and award-winning new products globally, to drive market share. Named one of FORBES World's Most Influential CMOs, Santhi blends business strategy, innovation and commercial expertise to drive digital transformation, scale brands, build talent, turnaround operations and deliver results globally. An industry thought leader, Santhi speak at conferences, publish articles and mentor start-ups in CPG, Martech and pet food.
Santhi Ramesh
Published content
expert panel
Develop a personalized client strategy to elevate your company's long-term potential. Whether you're operating from a traditional brick-and-mortar workspace, or your company recently went fully remote, in today's global economy, brand leaders must develop a comprehensive online marketing plan to maintain a sense of positive brand reputation in the market they represent. No doubt studying real-time data offers better insight into website performance levels, retail foot traffic, customer behavior patterns, and their product journey, but overall, customized client interactions are highly favored over being treated like a number. Here, 16 experts from Fast Company Executive Board each provide one best practice to use a complete digital media strategy to build consumer loyalty.
article
Here are four strategies for building a culture of innovation within your organization.