Kathleen Griffith
Grayce & Co Founder & CEO; Build Like A Woman FounderGrayce & Co
Member Since April 2021
Skills
About
Kathleen is a self-made, successful businessperson and leading voice in the women's space. Owner of female-focused marketing consultancy, Grayce & Co, Kathleen’s ultimate passion is to help entrepreneurs start their own companies and architect the life of their dreams. Grayce & Co works with Fortune 500 brands and media companies and in the past five years alone Kathleen has directed more than $500M in marketing dollars with clients ranging from NIKE to Verizon to NBC Sports. Kathleen is a sought-after leader and investor in the startup space. Her first investment in a software company, which she advised alongside LinkedIn Co-Founder Reid Hoffman, was acquired by Dropbox. A champion of women, Kathleen serves on the executive committee of Cannes Lions 'See It Be It', which fosters the advancement of female creative talent. Kathleen is also the Founder of Build Like A Woman, a global platform providing inspiration, tools and community for women to rise and thrive in all aspects of their businesses and lives. The platform includes a proprietary digital course now available in over 125 countries, a dinner speaker series, and video interviews that highlight the work of exceptional builders like Eva Longoria, Jessica Alba, Arianna Huffington, Tina Brown, Jennifer Fisher, Tamara Mellon, Rebecca Minkoff and June Diane Raphael. Kathleen’s work has been recognized with multiple honors and awards, including a Cannes Gold Lion for creativity and an Effie for effectiveness. She has been featured as a 'Top 40 Disruptor' by ADWEEK, 'Female Lead' by Fastcompany, ‘Leading Woman In Business’ by Huffington Post, ‘Creative Innovator’ by Conde Nast, 'Business Leader Of The Year' at Harvard Club, IBM 'Think Leader', Women in the World 'Entrepreneur' and profiled in publications like TIME Magazine, Forbes (3x) and The Wall Street Journal. A dynamic, in-demand and compelling public speaker, Kathleen has spoken at Cannes Lions, Dubai Lynx, Davos, Women In Cable Telecommunications, Samsung, Google, Bacardi, Bath & Body Works, LinkedIn, Facebook, Harvard, Yale and more. Kathleen is a contributor to Adweek, Entrepreneur and Forbes. She has appeared as a judge/investor on Elevator Pitch. Kathleen is represented by Creative Artists Agency (CAA).
Kathleen Griffith
Published content
expert panel
It's never been more important for leaders to show their team members their appreciation than in the past several months—and there are many ways to do it. The past year has been a challenging one for everyone, both professionally and personally. From instituting remote work arrangements to temporary layoffs, businesses had to make adjustments—often without warning—to stay afloat. Those businesses that have weathered recent storms could not have done so without the loyalty and hard work of their team members. That’s why it’s more important than ever for leaders to show those team members their thanks and appreciation. Indeed, a little extra love can make a huge difference in employee morale and well-being at any time, but particularly when teams are working remotely and lack the usual in-person interactions. Below, 15 members of Fast Company Executive Board share how they’ve shown their staff their appreciation over the past year and why this approach has been effective in lifting their team's spirits.
expert panel
Debate in the workplace is essential to collecting and considering diverse opinions, but it must be done respectfully. Organizations thrive when a diverse team comes together to serve the audience and each other. Similarly, leaders benefit when they receive input from everyone throughout the company. Hearing from team members with a variety of backgrounds and experiences better informs important decisions. When a variety of perspectives is brought to the table, however, it’s certain that there will be occasional disagreement and debate—sometimes vigorous. Challenging one another and sharing dissenting opinions is an important part of the brainstorming process, but for a strong and trusting culture, the debate must be healthy and respectful. Setting clear “ground rules” and leveraging smart strategies can ensure all your team members feel comfortable bringing their ideas forward and working together to reach the best conclusion. Below, 15 members of Fast Company Executive Board share ways they’ve accomplished this in their organizations.
expert panel
Seeking capital to fund growth can come with strings attached, so it's important to ask yourself and your investors the right questions. An essential ingredient for a growing business is access to capital at the right time. To accomplish fast, scalable growth, many business owners turn to investors for funding. The decision to add one (or more) stakeholders—who may or may not seek to have input on your company’s operations in exchange—comes with many questions (or should). So what do entrepreneurs need to ask themselves before putting together a pitch, and what should they ask their potential investors? Below, 15 members of Fast Company Executive Board share the important questions business leaders should ask when considering bringing in outside investors to ensure they’re making the right choice at the right time.
expert panel
Hiring a truly diverse workforce begins with looking in all the right places for talent. There’s more to a smart recruitment strategy than ticking a list of skills boxes. In many businesses, needed skills can be learned on the job. However, lived experience is a unique factor each candidate brings to the table. When recruiting new talent, it’s not just important to know how to find candidates with the desired education and qualifications—you’ll also want to ensure those candidates are coming from diverse backgrounds and bringing unique perspectives to the table. True diversity in a company or organization can’t happen if job postings don’t reach a large, diverse audience. Developing strategies to reach a broader pool of candidates is essential. To help, 10 experts from Fast Company Executive Board share strategies you can employ to ensure your job postings reach a diverse group of candidates.
Company details
Grayce & Co
Company bio
Grayce & Co is a marketing consultancy for leading Fortune 100 brands and media companies. We provide strategic advisory and implementation across business transformation, brand strategy and GTM, helping brands drive business acceleration by engaging women. Partners: NIKE, Verizon, Greylock Partners (VC), VICE Media, Google, NBC Sports etc