Skills
About
As SVP of Growth at Material, I’m dedicated to turning deep human insights into powerful strategies that drive real-world results. With over 25 years of experience, I connect the dots between what people truly want and how brands can deliver it, across branding, marketing, advertising, design, loyalty and customer experience solutions. At Material, my focus is on pushing boundaries—innovating products and building relationships that fuel our clients’ growth. I’m here to help brands resonate, inspire and thrive in a complex world with the assistance of our cross-disciplinary insights, strategy and activation teams at Material. Outside of work, I’m passionate about my family, teaching, mentoring and staying curious about what makes us all tick as humans.

Maury Giles
Published content

expert panel
To bring out the best in their remote teams, managers must adapt their leadership styles to meet each employee’s unique needs, preferences, and work habits. Flexibility is essential to effective leadership, especially in remote and hybrid work environments. But flexibility doesn’t mean being hands-off or vague—it means knowing your people well enough to lead them intentionally, based on who they are and how they thrive. To that end, 20 Fast Company Executive Board members offer advice on how today’s managers can adapt their leadership approach to meet the needs of remote team members. From customizing communication styles to co-creating expectations, these strategies offer practical guidance for leading with empathy, clarity, and results.

expert panel
A successful product launch doesn't happen overnight. Take the time to get it right. In today's fast-moving world, it takes a spark of creativity to develop a unique product or service that will have a profound impact in the marketplace. But without a clear vision and structured path to take an idea from inception to execution, it won't make it across the finish line. However, breaking down the innovation process into manageable stages can help companies systematically develop solutions that address real-world pain points and create true value for every stakeholder involved. Here, 15 leading experts from Fast Company Executive Board each list the common mistakes some companies make when trying to innovate, and why these practices should be avoided.

expert panel
May 30, 2025
If you're looking to build a successful loyalty program, these practical tips can help you make it worth your customers’ while—and yours. For businesses, loyalty programs are a great way to encourage repeat purchases and strengthen customer relationships. Yet, launching a successful one takes more than offering discounts or points. The best programs are designed with the customer in mind—what they value, how they interact with your brand and what makes them feel genuinely appreciated. To help, 15 members of Fast Company Executive Board discuss what it takes to build a loyalty program that drives not only sales, but genuine customer engagement.

expert panel
Apply these strategies to balance risks and stability and fortify your team's resilience. Leaders are often tested to their limits in today's rapidly evolving work environment and uncertain economic conditions. However, when challenges do arise, those are the moments when resilient leadership is the most important to inspire teams and ensure organizational survival and confidence. This will positively impact the company's long-term success. Below, 18 leading experts from Fast Company Executive Board weigh in on how to best cultivate resilience in leaders and the teams they manage, no matter what the marketplace looks like today or tomorrow.

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Looking to boost business with a client rewards program? Keep these factors in mind to ensure it's a success. Incentive and rewards programs can encourage repeat business from loyal customers. However, simply offering points or perks won't necessarily drive long-term loyalty. To have a real, lasting impact, your program needs to be thoughtfully designed around what truly motivates customers and delivers mutual value. With this in mind, the members of Fast Company Executive Board share key factors to consider when developing a client rewards program and why it's so critical to get these details right.

expert panel
10 leadership skills that are must-haves in today's AI age. With the growing AI-driven business landscape, it's becoming even more essential for company leaders to harness these new systems of creativity and operational processes through a human-centered lens that keeps the customer experience at the forefront while allowing for ethical decisions. Leaders who embrace this mindset are not only prepared for change but are actively seeking it. But success in today's modern work environment isn't just about "thinking" ahead—it's also about being willing to pursue a different approach to problem-solving and staying flexible in the face of challenges. Here, 10 experts from Fast Company Executive Board offer their thought leadership on the traits that are the most valuable to demonstrate in a world increasingly shaped by AI.
Company details
Material
Company bio
Material is a global strategy partner that combines deep human insights with modern technology to speed engagement and growth for the world’s most recognizable brands and innovative companies. We design and build customer-centric business models and experiences to create transformative relationships between businesses and the people they serve.