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Brandon Rigoni

PrincipalGallup

Omaha, NE

Member Since August 2022

About

Brandon Rigoni, Ph.D., is a Principal at The Gallup Organization and leads Gallup’s Financial Services & Insurance Practice. He has worked with clients in financial services, technology, manufacturing, retail, healthcare, and hospitality industries including many Fortune 500 companies. Rigoni’s insights have been featured in over 100 research reports and articles and appeared in books, peer-reviewed academic journals and popular press publications including The Wall Street Journal, Forbes, and Harvard Business Review. Rigoni was formerly Director of Business Development at Spreetail, one of the fastest growing and most unique companies in eCommerce, and Vice President of Business Development at Lincoln Industries, the largest and most diverse metal finishing company in North America. He was an industry advisor for venture capital firm Nebraska Global and developed Power Tracker Technologies, which spawned the company EliteForm. He also designed the Nebraska Athletic Performance Lab (NAPL). Rigoni earned a bachelor’s, master’s, and a doctorate's degree in neuroscience from the University of Nebraska. He co-authored a grant to build a state-of-the-art salivary biosciences lab (UNL SBL) on the University of Nebraska Campus and served on the editorial board for multiple academic journals. Rigoni achieved 1st Team Academic All-Big XII Honors, earned an athletic scholarship, was named Team Co-Most Valuable Player, and was elected team captain while playing for the University of Nebraska Football Team. Rigoni serves on the First State Bank Nebraska Board of Directors, is a University of Nebraska Center for Entrepreneurship Fellow, and has supported the local community through involvement with Habitat For Humanity, Junior Achievement, Leadership Lincoln, Madonna Rehabilitation Hospitals, Special Olympics, American Red Cross, United Way, City Impact, Matt Talbot Kitchen, Lincoln Public Schools, the Nebraska Alumni Association and Husker Football Letterman’s Association.

Published content

How well do you handle professional and personal rejections?

expert panel

20 tips to overcome life's challenges and move ahead. No matter what type of career path you choose to follow in life, it's essential to develop tough skin and a positive, healthy mindset about your talents, goals, and purpose. Whether it's a new job opportunity, a promotion, or a business deal you're looking to close, it's normal to face plenty of rejections and hearing a lot of "nos" before you get to the yeses.  Talking through your frustrations with a trusted mentor or reading about inspirational success stories and how others have been able to overcome difficult setbacks in business and life, will remind you that failure can also be a pathway to success. Here, 20 Fast Company Executive Board members each offer one tip for aspiring career professionals who need a little motivation to keep going despite rejections.

18 ways to elevate brand messaging during the holidays (and beyond)

expert panel

Implement these tips to quiet the noisy holiday promo rush and bring attention back to your company.  “Keeping up with the Joneses” seems synonymous with the ability to maintain a successful brand among some of your biggest competitors in a tight economy. Pulling out all the stops, especially during the busy season of holiday advertising campaigns, company leaders are striving to compel consumers to pay closer attention to their business' latest products and services. Based on their own experiences, the experts from Fast Company Executive Board realize that if you're trying to build long-term customer loyalty and strengthen positive brand recognition, sometimes it's not about following the latest holiday trends at all. Instead, it's about understanding what your clients and potential customers need right now and how remaining authentic as a brand can better demonstrate a company's ability to deliver satisfying results that urge people to return throughout the year. Here are 18 suggestions they highly recommend other leaders to explore.

Is your business conference merch up to par?

expert panel

11 tips that will elevate your brand at the next event. How can company representatives leave a desirable impression when attending the annual conference circuit, whether on-site or virtually? Designing merchandise giveaways that speak directly to the brand's mission and core values is one way to attract the attention of conventiongoers, but it can't be run-of-the-mill items that will end up in the trash (or disregarded online) at the end of the day. That would be a poor return on investment.  Instead, lean toward sustainable products that have the biggest potential to come in handy for attendees—same time next year. Below, 11 Fast Company Executive Board members share best practices for how to use merchandise opportunities to build brand awareness and why it works for them.

16 ways to recover, regroup, and reset business objectives and goals

expert panel

Here's what to do when the best-laid business plans of leadership and teams suddenly go awry.  For many business leaders and their teams, the month of August is an essential time for them to assess how the first half of the year went. Are the current strategies that they have in place really working? It's also a time to set (or reset) their goals and objectives for the upcoming year.  Keeping all that in mind, sometimes plans, unfortunately, fall by the wayside or may require some unexpected tweaking depending on external factors like market conditions, customer needs, or technological innovation. That's why it's important to remain flexible and have an open mind about how to pivot correctly when necessary, considering the current situation of your department or organization. Here, 16 Fast Company Executive Board members offer their solutions to help other business leaders and teams stay focused even when their initial plans begin to get sidetracked or fail altogether.

18 ways to find balance in your remote work life—every day

expert panel

Don't let your physical or mental health go by the wayside. Landing a remote career opportunity with a great company may seem like the ideal solution to help busy employees navigate their current circumstances, especially for those in need of additional resources to balance a job that they truly love with caregiving responsibilities or other challenges they may be facing at home. However,  it's more than essential to make the most of what a true work-life balance should look like when the lines begin to blur. Based on their own remote work experiences, 18 Fast Company Executive Board members offer their top suggestions for promoting the best physical and mental health possible while working remotely. To keep moving and stay engaged with others, try the following.

13 ways to instill your brand's core values across all channels

expert panel

Does your company practice what it preaches, consistently? When you are trying to build or maintain a successful business, it's important to make sure that the company's core values are consistently being reflected in everything that it does.  As a leader, it's impossible to be everywhere at once. Refusing to delegate specific tasks to free up your time to focus on other priorities will lead to burnout. Ensuring your company's reputation is living up to its standards starts with hiring the right team of representatives. Below, 13 Fast Company Executive Board members share other methods that work for them.

Company details

Gallup

Company size

1,001 - 5,000