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Follow these side-hustle business success strategies prior to stepping out on your own. Turning a part-time passion into a full-time paying career is no easy feat, especially if you are responsible for keeping the lights on through a regular 9-to-5. But maintaining your balance does not have to result in around-the-clock burnout. Make the start-up life a little easier on your grind by scaling back in certain areas of the gig business that can be outsourced or even automated. This will free up your limited time, energy, and other possible resources to focus on reaching your future entrepreneurial goals and aspirations. Based on their personal experiences and objectives, experts from Fast Company Executive Board are here to discuss some practical guidelines for turning your side hustle into a thriving and independent hit.

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With emerging technologies now making their way into our most established industries, AI has enormous potential to revolutionize health care.

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Try these techniques to foster open, productive, and positive conversations that benefit every stakeholder. Your ability and willingness to understand your client's wants and needs are essential if you want to remain in business and continue to build a solid foundation for your brand. But, remember that maintaining a reliable reputation in the industry has everything to do with human relationships and how you treat the people you interact with on a daily basis. So, the more your company is able to make the lives of its customers easier and meet their needs, you are more likely to win their trust and business for the long term, whether there is a challenge to help them overcome or a victory to be celebrated. Below, Fast Company Executive Board members share their most useful strategies to promote customer satisfaction and create a win for all.

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When you're a small business owner tasked with juggling multiple areas of the company, it can seem intimidating at times because you want your business to be a success in the industry. You can reach short- and long-term goals by focusing on your own personal strengths. It's best to strategically delegate tasks to key team members because this will allow them to develop and grow professionally. To avoid burnout across the organization, it's also essential to keep your staff's bandwidth in mind from the very beginning. Don't be afraid to outsource other duties as needed. By doing so, your entire staff can focus on what truly matters in efforts to move the business forward one step at a time. New to entrepreneurship and feeling overwhelmed about the business challenges that lie ahead in an uncertain market? Here are 12 experts from Fast Company Executive Board to share their best-kept practices for overcoming the obstacles of running a start-up.

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Here's how to stand out in a noisy marketplace. Running an effective advertising campaign is more than saying the right words to get people to buy into your products, services, and what your brand is all about. If you want to make the most of your marketing investment, then focus on the pulse of consumer behavior patterns and where they need the most attention. In addition, connecting emotionally and socially with your target audience members will keep them coming back to your brand everytime if you continue to share a purpose that they can relate to wholeheartedly. Below, 13 Fast Company Executive Board members share some best practices of how you can implement more creativity in your promotions and bring targeted audience members together who will support you every time.

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These social media strategies can help your brand drive engagement that ultimately leads to a loyal following and more conversions from your online content. Social media platforms like Instagram, Facebook and Twitter allow businesses and leaders to connect to prospective customers with the tap of a button or two. But using social media well has become a skill that leaders need to learn to meaningfully engage with customers. It's not enough to consistently post content; instead, your brand needs to take the time to respond to comments, create engaging posts that resonate with followers and learn more about the audience's needs. Here, 15 Fast Company Executive Board members explained the smartest ways to interact on social media to get the engagement you want. Follow their recommendations to drive more meaningful interactions with your online audience.

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As the healthcare industry is modernized, these are the six digital trends influencing the healthcare industry.

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These key measurements enable leaders to guide the way on the road to success in the marketplace across industries. In business, there are many essential metrics that leaders must continue to track in order to keep their company on target to meet its quarterly and annual goals. For example, lagging customer retention rates may evolve, based on consumer behavior patterns during any given season, but by implementing an adjustment, you'll be able to stay on track and meet the needs of your customers exactly where they are. Below,  Fast Company Executive Board members have compiled a list of high-level metric points that are important to evaluate, on a rolling basis, if you want your business to develop and thrive.

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Here's how implementing good advice can improve your bottom line in the business world. The success of a well-run business is not determined by its financial performance levels alone, and that is why leaders need to take a holistic approach and consider how each area of the establishment and decisions made about specific contributions to the company can build it up or weigh it down.  As you work towards achieving your financial goals, it's also important to find the right balance and prioritize how to maintain a steady cash flow and make wise choices about how and where to invest your time and money to elevate the organization.  Below are 16 members of Fast Company Executive Board to share some of the best practices they've received about how to manage their company finances.